Sunday, 10 October 2010

Inkmeup... 1 Year On

I just celebrated my 1 year anniversary in this shop on etsy so traditionally the 1 year mark is a time for me to reflect on the past year, my achievements, my failures and my future plans.
When I first opened Inkmeup I had been selling on etsy for around 3 years already in various guises, Feltmeup Designs being the most successful of them, I had decided to open another shop basically to justify the fact that I have spent a rather large sum of money on a Gocco printer... my only aim was to make back the money I had spent on it and maybe a little extra for supplies so I could keep playing with my new toy... Boy was I in for a shock!
I opened the store in October... just in time for Christmas I thought... and I was right, in the run up to Christmas I hit 100 sales, let's bear in mind I took over a whole year in Feltmeup to get that many. What was I doing right? Beats me really... if I knew I'd probably be a better businesswoman!My whole approach to Inkmeup has been without plan or reason and more or less I just made what I felt like making at the time. Back around July time I bought myself a Gocco stamp so I could print on fabric... I actually love it more than just the normal prints, the ink has a different consistency and gives a gorgeous quality of line on fabric... I have so many Ideas and I haven't even tried half of them!It was around this time that I decided I should stop treating Inkmeup as a hobby and start thinking of it as a business since it was bringing in as much business as Feltmeup so I started the blog and Inkmeup fan page on facebook... I am staunchly resisting having an Inkmeup twitter account, mostly cos I know I wouldn't use it and find the idea of having to build up a new twitter following a bit daunting.I hit 200 sales over the weekend... and I have to admit I am a bit baffled by the success even now. We haven't had any failures as such, the only one being the teatowels I bought to print which I haven't sold a single one of, I think there is just too much competition out there for teatowels... but any I have left at Christmas will make fab presents so I'm not too worried.
I'm pretty sure the future holds good things for Inkmeup too... I have so many ideas, most of which involve quitting my day job, but what I don't have is unlimited time that's the biggest frustration, my Inky days tend to be limited to 1 or 2 a month so I tend to be just frantically printing and then staggering my listing... I don't really have time to develop ideas and take them any further then making pretty prints.

I really hope that between my businesses I can quit my day job soon, my plan for next year is to actually have a plan, quit my day job and set targets... my day job which should only take up 20 hours a week saps all my energy... I you really need energy to be creative!
Here's hoping that this time next year I can write a blog post about my life as a full time crafter! Until that day I just leave you with a link to my Sale section so you can grab a bargain and help me reach my goal!
x
Mel

6 comments:

  1. Fantastic! Congrats on a successful year :)

    ReplyDelete
  2. Keep doing what you're doing - I'm looking forward to seeing you starring in a 'Quit Your Day Job' article ;-)

    ReplyDelete
  3. your items are beautiful - that's why you're so successful! Beautiful and very unique

    x

    ReplyDelete
  4. Great post, Mel! Happy Birthday to your InkMeUp enterprise - here's to another successful year (and it's October again, so Christmas season is just beginning!!)
    I'm sure a major secret of your success is the superb quality of your drawings and the imaginative way in which you present them. No-one else on Etsy has stuff quite like yours - you have your own niche in the market.
    Love your stuff and wish you all the very best with your plans for the future!

    ReplyDelete
  5. Awesome! Happy anniversary!
    And I'm sure you'll manage to quit your day job next year without a hitch!

    ReplyDelete